Complete re-design of the website including photography and social media. The goal was to recreate a fresh and younger design that allows communicating information and the brand values easily by sticking to the brand most recognizable colorful pattern. The design was developed in cooperation with Erika Büttner from Light’s agency. Required imagery was then shot first hand. Along with the re-design, we developed a social media marketing guide.
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Younited Cultures is a movement to re-brand migration by promoting im/migrant role models through fashion. Their goal is to raise awareness towards the positive effects of migration by telling its success stories and transforming them into beautiful, elegant, high-quality scarves.
Client: younited cultures
Date: June-October 2017